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What determines the acceptance of algorithms, and which factors can influence the acceptance? In order to answer that research question, we...
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When the public opinion on a social matter is divided, it is riskier for large brands to engage in activism than for small brands. As lon...
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Some stakeholders, notably investors, might be worried that debatable activism interferes with the goal of making profits. Therefore, the...
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Companies not only stand up for or against specific matters in plain sight of the customer, they also pursue their interests less publicl...
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Trump’s frustration with mainstream “fake news” media led him to focus his communications on social media and Twitter in particular. An...
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The killing of George Floyd by a police officer in June of 2020 put the spotlight on brands with any history of racial injustice. One of...
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Brand activism involves a publicly stated position and goes beyond simply fulfilling a social responsibility. It seeks to proactively cha...
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Employment practices, civic responsibilities, philanthropy, environmental stewardship, the conduct of corporate executives and employees,...
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Product labels influence purchase decisions and can even steer behavior in a certain direction. Wrongly designed, it doesn't contain the ...
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In a survey of future leaders, millennials answered what motivates them in their careers. Having a positive impact on society was the mos...
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By using new insights and algorithms in natural language processing and machine learning, we will summarize trends from over 100 selected
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The question of whether a correlation identified in data is spurious or based on a causal relationship – and if so, in which direction – is...
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As part of our evaluation research, we test quantum probability using a benchmark data set to predict decisions.
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The aim of our research project is to analyze the influence of the tone of artificial voices on consumer decisions.
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The study examines what trust in politics, media, business and technology means to young top talents.
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Fake Facts & New Technologies: Healthy Skepticism Instead of Blind Trust. A Call for Action from the Leaders of Tomorrow
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The development of an approach for appraisal inference from automatically detected Action Unit intensities in recordings of human faces.
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Our relationship to technology is deeply paradoxical. On the one hand, we buy and constantly use more devices and apps, leaving our traces …
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Automated and personalized interactions may increase the relevance of marketing offers, but they also have less-positive economic and …
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Some algorithms may have similar discriminatory tendencies to humans. The presented study investigates gender bias in social media …
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In the 2016 presidential election, the vast majority of available polls showed a comfortable lead for Hillary Clinton throughout the whole …
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Even the dark web has its bright sides because it can be used as an unregulated testbed for technologies that will eventually appear on …
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The progress of artificial intelligence and new technologies triggers hot debates about the future of human life. While fans of the …
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In our augmented world, many decision situations are designed by smart technologies. Artificial intelligence helps reduce information …
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