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– The recovery in consumer sentiment in Germany continues in May.
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Nuremberg, May 29, 2024: The recovery in consumer sentiment in Germany continues in May.
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The German Minister of Food and Agriculture initiated a mandatory state label for animal husbandry, revealing livestock production condition
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This research investigates how GenAI applications impact consumers' information search and retrieval processes in purchase decision making.
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We aim to get a better relative understanding of the impact of Digital Sales Assistants' features when considered jointly.
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Leaders of Tomorrow and today’s leaders are urging businesses to turn their priorities upside down.
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Natural resources seem to be becoming increasingly scarce. How is this scarcity perceived by young talent?
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The recovery in consumer sentiment in Germany continued in April. Income expectations grew noticeably, still at an extremely low level.
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Nuremberg, April 25, 2024: The recovery in consumer sentiment in Germany continued in April.
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This study investigates the influence of GenAI on consumers' information search and retrieval processes in purchase decisions.
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Interview with Adam Singolda, Founder and CEO of Taboola
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A study among marketing professionals revealed a strong consensus that generative AI will significantly improve marketing activities.
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A holistic and sustainable implementation of AI in businesses requires both generative and predictive AI.
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A holistic and sustainable implementation of AI in businesses requires both generative and predictive AI.
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AI assistance can enhance creativity and productivity, but its impact is skill-biased.
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AI is a tool that can boost productivity and performance, but it requires human oversight.
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To fully reap the rewards of GenAI, managers must cultivate a suite of complementary skills.
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